Competitive Analysis: The Key to a Woman’s Healthy Heart - Part 2
Competitive user testing can validate the conclusions that are made from a preliminary competitive analysis.
Competitive Analysis: The Key to a Woman's Healthy Heart - Part 1
In the healthcare field, meeting the needs of patients can be a matter of life and death.
Competitive Analysis on a Budget
User research is a key element in meeting the needs of your audience, but can it be done on a budget? We think so.
Putting Your Patients First: Healthcare on the Web
We'll be exhibiting again at this year's HCIC in Las Vegas, November 7 - 9. Come see us at Booth 74!
Palantir.net's Guide to Digital Governance: An Introduction and Starting at the 10,000ft View
Palantir.net’s Guide to Digital Governance is intended to help get you started when developing a governance plan for your institution’s digital communications.
The Secret Sauce, Ep. 26: How Web Projects Succeed
What components make up a web project? What makes a project successful, and even more importantly, how do you measure that success?
Data-Driven Website Personas: A Cost-Effective Approach
User research is a key element in defining your audience, but can it be done on a budget? We think so.
The Secret Sauce, Ep. 24: Sync Your Sales and Marketing
Sales and marketing tactics can complement each other well when used collaboratively. Learn how Palantir intertwines the two disciplines to better understand (and reach) clients.
The Secret Sauce, Ep. 15: Understanding Content Ecosystems
How do you build a variety of well-rounded content for your site, and ensure that it's all working toward a common goal? Marketing and Communications Lead Shawn Smith shares his thoughts on content ecosystems, and provides a framework for how you can approach the concept in this week's Secret Sauce.
The Secret Sauce, Ep. 13: Why Strategy Reports Matter
In this week's Secret Sauce podcast, Account Manager Allison Manley shares valuable insights on building effective Strategy Reports, and why they're so incredibly important for your project.